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public relations

VC

+21

Why PR Comes Before PMF

Feb 26, 2025

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3 min read

Why PR Comes Before PMF

“PR should be done at the very beginning, right from the very start.”

Walter Thompson

journalism

+22

Crafting influence: Early-stage PR strategies from Chikodi Chima of Moonshot

Oct 7, 2024

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3 min read

Crafting influence: Early-stage PR strategies from Chikodi Chima of Moonshot

“You can sell a problem long before you have a viable solution for it.”

Walter Thompson

press release

+18

Startup PR 101: Essential tips from SISU founder Jenna Birch

Sep 17, 2024

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3 min read

Startup PR 101: Essential tips from SISU founder Jenna Birch

“PR is like gasoline on the fire, but the fire has to be lit already.”

Walter Thompson